GAMESTORMING DAVE GRAY PDF

Number of players One, usually the facilitator, created live in front of a group. Duration: minutes. How to play I am going to give you a script here, based on the video above. But this exercise works best if you make it your own, using a story you love and that you feel your audience will be familiar with, like a favorite fairy tale or movie. Draw a large circle on a whiteboard or flip chart.

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The exercise can be as simple or complex as you want to make it. You should be able to make a rough empathy map in about 20 minutes, provided you have a decent understanding of the person and context you want to map. Start by drawing a circle to represent the person and give the circle a name and some identifying information such as a job title.

It helps if you can think of a real person who roughly fits the profile, so you can keep them in mind as you proceed. You might want to add eyes, mouth, nose, ears, and maybe glasses if appropriate or a hairstyle to differentiate the person from other profiles you might want to create.

These simple details are not a frivolous addition — they will help you project yourself into the experience of that person, which is the point of the exercise. Determine a question you have for that stakeholder. If you had a question you would want to ask them, or a situation in their life you want to understand, what would that be?

What are they thinking, feeling, saying, doing, hearing? Label the appropriate sections on the image. Then start to fill in the diagram with real, tangible, sensory experiences. Check yourself: Ask others to review your map, make suggestions, and add details or context. The more the person can identify with the actual stakeholder the better.

Over time you will hone your ability to understand and empathize with others in your business ecosystem, which will help you improve your relationships and your results. Click here for photos of empathy-mapping in action.

ENNA PADIKALAM PDF

Empathy Map

We fully expect that when designers, inventors, and other creative people go into a room with a goal, they will come out with more or less creative discoveries and results. Although when we watch them at work, we can observe some combination of sketching, animated conversations, messy desks, and drinking. But the fundamental nature of what happens in that room remains mostly a mystery. If you are a knowledge worker, you must become, to some degree, creative. That may sound a bit scary, but the fact is that successful creative people tend to employ simple strategies and practices to get where they want to go. So we set out, much like the brothers Grimm, to collect the best of these practices wherever we could find them, with a special focus on Silicon Valley, innovative companies, and the information revolution.

DE OMGEVALLEN BOEKENKAST PDF

The exercise can be as simple or complex as you want to make it. You should be able to make a rough empathy map in about 20 minutes, provided you have a decent understanding of the person and context you want to map. Start by drawing a circle to represent the person and give the circle a name and some identifying information such as a job title. It helps if you can think of a real person who roughly fits the profile, so you can keep them in mind as you proceed. You might want to add eyes, mouth, nose, ears, and maybe glasses if appropriate or a hairstyle to differentiate the person from other profiles you might want to create. These simple details are not a frivolous addition — they will help you project yourself into the experience of that person, which is the point of the exercise. Determine a question you have for that stakeholder.

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